• Following the race event at Richmond International Raceway, voting for the full field of 41 drivers will end on September 11 at 11:59 PM CT. 
• At that point, the 10 drivers with the most votes will be announced as finalists and the vote count will reset to zero.  Fans will then have 10 race weeks to cast their vote once a day to determine the 2010 NASCAR® NMPA Hamburger Helper Most Popular Driver winner from the final field of 10 drivers.
• Voting will conclude November 22 at 11:59 PM CT and the winner will be announced at the NASCAR® NMPA Myers Brothers Luncheon in December.

Dale Earnhardt Jr.
"You look at Richard Petty and Bill Elliott and I've always felt that if you win this award once then you are in good company. I'm real proud of it. The fans have hung in there and gave me one heck of a Christmas gift."

Darrell Waltrip
"I put the most popular driver, the Bill France Award of Excellence and my championship trophies; I put them all up together," echoed Darrell Waltrip. "It's the fan's voice. They are the ones that say, 'We like this guy, we like what he does,' and they vote for you. That means a lot to any of us."

Richard Petty
"Anytime you win a 'Most Popular' award it's great. It is something that you really don't work for, but rather it just happens," said the seven-time champion Richard Petty. "The Hamburger Helper Most Popular Driver Award makes the driver feel good because you’re not out there to be the most popular driver; you're out there to win races. You win it at the end of the season, and it's like a big bonus."

(listed alphabetically as of 8/29/10)
Kyle Busch
Dale Earnhardt, Jr.
Carl Edwards
Jeff Gordon
Kevin Harvick
Jimmie Johnson
Kasey Kahne
Matt Kenseth
Bobby Labonte
Tony Stewart